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"Flow"
The Mercury Bank logo was the key inspiration for this video that became their first major branding expression. The mark felt like a sophisticated ancient locking mechanism that helps unlock the full potential of startups. This was a great chance to introduce the soul of a company operating in a world of 1's and 0's and $'s.
Main Credits: Tuesday McGowan & Brian Perkins @ WTBR
Main Credits: Tuesday McGowan & Brian Perkins @ WTBR
"Foundation"
Through a continuing relationship with Mercury Bank, we've gone more direct without feeling direct. As funding for startups in 2023 feels like anything but a sure thing, at least there's a rock solid financial partner the Silicon Valley crowd can rely on.
(Main Credits: Tuesday McGowan @ WTBR)
(Main Credits: Tuesday McGowan @ WTBR)
Freelance for Mercury Bank
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